Team work

About Us

We were born as a Digital Ad Operations company but everyday we are being shaped and transformed by digital advertising industry into a complete marketing solution.

We provide great services and solutions

Objective was founded in 2008 with a strong believe in hard work using inteligence and technology; our main goal would first be, client's success and satistaction.

We are located in Cruzeiro, Sao Paulo, Brazil in the historic Paraíba Valley.

Our team has proven and extensive experience in digital having worked during past years for and with: agencies, digital advertisers, digital publishers as well as direct clients. Some team members previously worked for Facebook, INPE, iG, Prisa and Terra Networks (a Telefonica company).

Today we have customers in United States, Europe and Latin America.

Our team of experts are used to deal with any level of complexity, supporting clients in English, Spanish and Portuguese, providing quality and scalability that your operation needs. Our team is also Google and IAB certified.

We are fully committed with your success, we know that every minute is important. Our team supports non business days and hours without extra cost, providing full support to your organization at any day, any time.

Our Solutions

Results driven: our company is focused to maximize results for our customers. We are objective.

Digital Ad Operations

Let your team do what is really important; focus on client's relationship, save your staff time and reduce costs with a simple and efficient trafficking workflow. Our team would handle all hard working.

Yield management

With extensive knowledge of inventory management and ad serving systems, we can help you to maximize the value of every impression, every user, using our proprietary technology to automatically optmize your programmatic inventory, providing insights to increase RPM.

Ad serving

Our delivery, scheduling, reporting, and targeting proprietary tools will provide you with everything you need to deliver and track advertising campaigns across all your inventory.

Training and knowledge transfer

Through our combination of being able to offer cost-effective training at scale using our excelling team, as well a combination of fully bespoke training solutions that are delivered at our client’s premises.


Our best-in-class digital marketing consultancy and services layer helps you succeed in today’s rapidly changing digital marketing ecosystem. Our expertise helps your digital marketing teams perform better and focuses on driving meaningful business impact for your organization.

Development and design

Our experienced team is well-versed to create custom and automated reports, as well unique dashboards according to your business needs, creating more efficiency. Reducing human touch points, automating processes and increasing operational efficiency. From a mobile app to a professional website you can count on us: designing, coding to bring all your ideas come to life.


Some happy customers

Contact Us

Pricing & Inquires

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Want to join our team?

If you're a thrill seeker who likes solving impossible problems with interesting people, we should probably talk.

Send us a note introducing yourself, along with your resume to recruiting at